"Help! How do I find the time to market??" Here's another question I often get from readers (the last one was "Help! I lost my biggest client with no warning!"). How do I find time to market, when I'm already really busy with work?? Because everyone's brain works differently, … [Read more...] about “Help! How do I find the time to market when I’m always working??”
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“Help! I lost my biggest client with no warning!”
The end of the school year! Greetings, T4T community! Well, here we are at the end of the "school year," wrapping up with today's content marketing class. I'm grateful to all 5,007 newsletter subscribers, and to the 1,254 (!!) of you who took T4T classes in the first half of the … [Read more...] about “Help! I lost my biggest client with no warning!”
2026: The halftime report
Greetings, subscribers! I hope all of you in the U.S. had a great Fourth of July weekend! I'm writing this on July 2 before taking the long weekend off, and as of now there are four spots left in the July session of Direct client research lab, my class that gives you personalized direct client … [Read more...] about 2026: The halftime report
T4T podcast, episode 27: How to turn down work? Will the client come back?
In episode 27 of the Training for Translators podcast, I talk about how to handle turning down work, when to "quit" a client, and the need to have a trusted colleague to back you up. You can listen on Apple Podcasts, Spotify, or right here! This episode was inspired by a question from a student … [Read more...] about T4T podcast, episode 27: How to turn down work? Will the client come back?
Three marketing prongs: Are you missing something?
Upcoming master class: Breaking into the content writing and content strategy market On July 21, guest instructor Lee Densmer (former content marketing director for several major translation companies) closes out the T4T "school year" with a master class on Breaking into the content … [Read more...] about Three marketing prongs: Are you missing something?