Marketing

This month's free marketing resource is a list of professional associations that you can use for direct client marketing research! If you're on our mailing list, you received this file in today's newsletter. If you're not yet on our mailing list, join at the link above, and the link to the file will … [Read more...] about This month’s free marketing resource

This month's free marketing resource for Training for Translators subscribers is a set of direct client e-mail marketing scripts. If you're on our mailing list, you received these scripts in yesterday's newsletter. If you're not on our mailing list, sign up at the link above, and the file link will … [Read more...] about Direct client e-mail marketing scripts

Greetings, readers! I hope that those in the US had a great Labor Day weekend, and here we are in the new "school year"! Just a reminder that we have two great master classes on tap for you this month; Aiming for six figures as a freelancer, taught by me on September 13, and Editing and proofreading … [Read more...] about How I market to agencies

Nudging: Boring and effective! In getting ready for an upcoming marketing challenge group that I'm leading, I've been thinking a lot about nudging dormant clients. I still maintain that nudging dormant clients--getting back in touch with clients you haven't heard from in a while--is: How … [Read more...] about How to nudge your dormant clients

It's a great time of the year to do some marketing, when clients have returned from their summer break but before things get really crazy around the winter holidays. Here's an important question to ask yourself before you start marketing: are you more interested in building relationships, or in just … [Read more...] about Building relationships with potential clients, versus just pitching your services