This month’s free marketing resource is a list of professional associations that you can use for direct client marketing research! If you’re on our mailing list, you received this file in today’s newsletter. If you’re not yet on our mailing list, join at the link above, and the link to the file will be in […]
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Direct client e-mail marketing scripts
This month’s free marketing resource for Training for Translators subscribers is a set of direct client e-mail marketing scripts. If you’re on our mailing list, you received these scripts in yesterday’s newsletter. If you’re not on our mailing list, sign up at the link above, and the file link will be in your confirmation e-mail! […]
Continue ReadingHow I market to agencies
Greetings, readers! I hope that those in the US had a great Labor Day weekend, and here we are in the new “school year”! Just a reminder that we have two great master classes on tap for you this month; Aiming for six figures as a freelancer, taught by me on September 13, and Editing […]
Continue ReadingHow to nudge your dormant clients
Nudging: Boring and effective! In getting ready for an upcoming marketing challenge group that I’m leading, I’ve been thinking a lot about nudging dormant clients. I still maintain that nudging dormant clients–getting back in touch with clients you haven’t heard from in a while–is: How nudging dormant clients works Here’s an example: I was referred […]
Continue ReadingBuilding relationships with potential clients, versus just pitching your services
It’s a great time of the year to do some marketing, when clients have returned from their summer break but before things get really crazy around the winter holidays. Here’s an important question to ask yourself before you start marketing: are you more interested in building relationships, or in just pitching your services? Here’s what […]
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