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Feb 07 2019

New online courses, and March Marketing Madness?

I’ve been steadily adding courses to my winter/spring 2019 lineup, and I’m also considering running a March Marketing Madness coaching group that would include daily accountability and some individual sessions with me. If you’re interested in the March marketing group, send me an e-mail and let me know.

This year’s first three online courses sold out: I have wait lists going for Spanish to English translation workshop with Holly Mikkelson (two sessions sold out!), and Editing and proofreading for into-English translators with Karen Tkaczyk.

Here’s what’s new. All of these courses run for four weeks, fully online, with individual feedback on the homework, and recordings of the live sessions if you can’t or don’t want to attend them. Discounts are available for ATA members, new students, and returning students: see each individual course page for details.

In April, I’ll be teaching Getting Started as a Freelance Translator, my flagship course for beginners, running since 2006 and focusing on creating a translation-targeted resume and cover e-mail, marketing plan, rates and billable hours sheet and online presence.

In May (actually starting April 29), Madalena Sánchez Zampaulo will teach Copywriting: for your clients and for your business, focusing on writing better marketing materials for yourself, and on offering copywriting or content marketing translation as a service to your clients.

In May/June, another brand new course that I’m sure will be popular: French to English financial translation with Judy Lyons, an introduction to financial translation, the life of a financial translator, and the market for French to English financial translators.

In June, Dorothee Racette will teach round two of her popular course Organization and productivity for translators. The first session of this course was a great success, and Dorothee will have even more tips on how to get more done in less time without losing your mind, and how to organize your electronic work space for maximum productivity.

Already scheduled for September is Paula Arturo’s Plain language for into-English legal translators, focusing on how to write legal translations that are clear, accurate, and readable (yes, it’s possible!).

I’m excited for this lineup and I hope to see some of you there!

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Written by Corinne McKay · Categorized: Classes for translators · Tagged: marketing for translators, online courses for translators

Reader Interactions

Comments

  1. Jill (@bonnjill) says

    February 8, 2019 at 6:19 am

    Do I get a commission for the Marketing Madness idea? 😉 LOL

    Reply
    • Corinne McKay says

      February 8, 2019 at 7:42 pm

      Haha! Yes!! I had a back-burner idea for that kind of thing, but the Facebook group showed me that it is very much needed (including by me!!).

      Reply
  2. Elli Strauss says

    February 10, 2019 at 2:52 pm

    Great idea. Why don’t I think of such things. I never thought of teaching others, especially since it seemed to come so naturally. I’ve been copywriting since my days as a marketing executive, when I discovered that I have a way with words and headlines in English as well as German – when briefing and/or brainstorming with the creative guys and gals (they didn’t mind). Today I do more transcreation, which incorporates that capacity.
    Would be interesting to listen in and see the approach.
    Congrats!

    Reply
    • Corinne McKay says

      February 13, 2019 at 6:12 pm

      Thanks, Elli! This idea has been percolating in my head and I think I have a basic outline for a free and a paid version; I’ll announce those soon.

      Reply
  3. Virginia Katsimpiri says

    February 28, 2019 at 9:06 pm

    Hello Corinne! Such a great initiative!
    I am presenting my MBA dissertation March 22nd, and I was thinking two things:
    a. will it be available in the future again, maybe the next month?
    b. if we are super busy, how much time should we invest per day OR will we be able to get in the group now BUT take any related action later on?
    Thank you so much in advance!

    Greeting from Greece
    Virginia

    Reply
    • Corinne McKay says

      March 1, 2019 at 3:07 am

      Thanks, Virginia! And congratulations on your dissertation! The commitment for the class is 30 minutes a day, plus reading/watching the materials, so maybe 45 minutes a day? If this session goes well, I’ll offer it again, perhaps in the fall.

      Reply

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