Greetings, Training for Translators readers! I've really been enjoying working with all of you who are doing March Marketing Madness this month (150 participants; a new record!), and the April T4T master class is open for registration: Now, on to this week's topic: How to narrow down, when you … [Read more...] about Narrowing down, when you want to do everything
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Life with an EV (as our only car)
Back in December, I wrote a post about our recent experience shopping for and purchasing an electric car, in which (after considering the Hyundai Ioniq, the Volkswagen ID 4, the Tesla Model Y, and the Ford Mustang Mach-E), we purchased a 2023 Kia EV6. We've now had the car for almost three months, … [Read more...] about Life with an EV (as our only car)
What does “always be marketing” mean?
Reader asks: what does this marketing advice even mean? This week's post topic comes from a reader:"You talk a lot about how we should always be marketing our freelance businesses. But what do you really mean by this? Are you constantly applying to agencies and contacting direct clients? Or do … [Read more...] about What does “always be marketing” mean?
September Spanish Marketing Challenge starts Thursday!
I'm excited that Fernando Cuñado and Ruth Gámez are offering a two-week, Spanish-language version of my March Marketing Madness challenge, through their Academia de los Grandes Traductores, from September 14 to 30. The September Spanish Marketing Challenge is free for the members of their platform, … [Read more...] about September Spanish Marketing Challenge starts Thursday!
Dominant clients: A good thing, or a bad thing?
Our master classes and challenge groups for this "school year" have now wrapped up and are on hiatus until September, but my weekly newsletter articles and blog posts will still be coming out. In addition to this week's post, you can check out a bonus post on my recent trip to Iceland if you'd like … [Read more...] about Dominant clients: A good thing, or a bad thing?