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Jun 04 2024
Corinne McKay

Strategies for when you need work right away

As a freelancer, the feeling (or, the knowledge!) that you urgently need work, is not fun! And yet, it's a reality of freelancing: nothing is guaranteed! In the 20+ years that I've been a freelancer, I've experienced: Lately, business has been very good, but who (no one!) knows what's out … [Read more...] about Strategies for when you need work right away

Written by Corinne McKay · Categorized: Uncategorized

May 29 2024
Corinne McKay

Direct client marketing launch pad: starts Monday!

Our final class of the "school year," Direct client marketing launch pad, starts Monday (June 3). We have a good group signed up, and there's still room for you. This is a four-week, self-paced class; you don't need to be online at a specific time, and you have access to all of the course materials … [Read more...] about Direct client marketing launch pad: starts Monday!

Written by Corinne McKay · Categorized: Uncategorized

May 16 2024
Corinne McKay

Anchor clients: What are they, and do you need them?

In my experience, translators and interpreters don't tend to talk that much about anchor clients. We're more likely to say "dominant client," or just "my biggest client(s)." And that's not the worst way to think about it. In my mind, an anchor client is one that represents: By this, I mean that … [Read more...] about Anchor clients: What are they, and do you need them?

Written by Corinne McKay · Categorized: Uncategorized

Apr 10 2024
Corinne McKay

Freebie of the month: Deciding what to charge worksheet

For a while, I've been meaning to put together a "freebie of the month" file: something (hopefully!) useful for your freelance business. I finally got my act together to do this, and this month's freebie is my Deciding what to charge worksheet, a simple spreadsheet (should take you less than 15 … [Read more...] about Freebie of the month: Deciding what to charge worksheet

Written by Corinne McKay · Categorized: Uncategorized

Mar 19 2024
Corinne McKay

Narrowing down, when you want to do everything

Greetings, Training for Translators readers! I've really been enjoying working with all of you who are doing March Marketing Madness this month (150 participants; a new record!), and the April T4T master class is open for registration: Now, on to this week's topic: How to narrow down, when you … [Read more...] about Narrowing down, when you want to do everything

Written by Corinne McKay · Categorized: Uncategorized

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Learn from our blog:

  • “Help! How do I find the time to market when I’m always working??”
  • “Help! I lost my biggest client with no warning!”
  • 2026: The halftime report
  • T4T podcast, episode 27: How to turn down work? Will the client come back?
  • Three marketing prongs: Are you missing something?
  • Remind yourself: You’ll only make that mistake once!
  • Book translation webinar: Sold out!
  • Marketing to direct clients? Identify a gap or a hook

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